
Based on the astronomical number of active users, Facebook still ranks as the go-to social media platform for online marketing. Recent research done by Oberlo concluded that 74% of Facebook’s 2.7 billion monthly users log into the platform daily. When done effectively, marketing on Facebook can improve brand awareness, customer relations, and sales. The tips below…

Running a podiatry practice in today’s healthcare environment is not easy. In fact, it is fair to say that many podiatrists feel underpaid, overworked, and disillusioned with the industry. It does not have to be this way though. With effective marketing, your practice can not only survive, but exceed every one of your highest…

Today, establishing a successful podiatry campaign requires a certain amount of advertising and marketing. Excellent marketing is a comprehensive, sometimes complex, approach that will allow your patients to conclude that you are the best option to solve their foot care problems.

Since the advent of the internet, eCommerce has been on the rise. Social media, particularly Facebook, has played a critical role in this major shift in business operations. Marketing on newspapers and yellow pages won’t give you as much reach as online social media platforms such as Facebook. Granted, they still work but not…

Healthcare social media marketing is changing the game in the medical industry. Your efforts must first and foremost establish trust with patients.

With increased competition and the need to increase awareness with the general public, there has never been a greater demand for a strong healthcare digital marketing strategy.

Running your first Facebook advertising campaign can be daunting, so we’ve put together a handy list of best practices to help you succeed.